Boulder, CO –Palm Done Right has partnered with the Denver Zoo to encourage consumers to buy smart to save sloths. Sloth populations are threatened by unsustainable harvesting of palm trees as the animals naturally inhabit tropical forests in South and Central America that are being affected by deforestation.

The Denver Zoo is launching a new sloth exhibit this month on the northeast corner of the zoo’s campus. Two members of the Linne two-toed sloth will be at home here – the “power couple” Elliot and Charlotte, according to the press release.

The new exhibition is intended to create awareness of Palm Done Right and to help raise awareness of the importance of sustainable palm oil production. Visitors will learn the importance of protecting the sloth’s natural habitat and how they can help by making conscious product choices that help protect the planet. The Adopt an Animal program includes several brand partners committed to sustainable palm oil sourcing, such as Nutiva, Marys Gone Cracker, Yum Butter, Way Out Wax and Oregon Soap Company.

“Biodiversity is critical to preserving our living planet for future generations,” said Monique van Wijnbergen, Director of Sustainability and Corporate Communications at Natural Habitats, in the press release. “That is why we support and train farmers in managing their plantations and the surrounding nature reserves so that the wildlife is protected.”

Zoos, she adds, play an important role in protecting wildlife and educating their visitors to make choices that will protect our planet.

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