Girl scouts sell cookies while a winter storm hits New York City on February 8, 2013. (John Moore / Getty Images)
Girl Scout Cookies will go on sale even during the pandemic – how cute.
COVID-19 forced changes to traditional sales tactics, but the Girl Scouts adapted by creating virtual cookie booths, passageways and a GrubHub partnership. The Girl Scouts hope these new ways to sell cookies will help them avoid financial losses, as the cookie sale will fund troop camping trips and other activities.
“The pandemic has absolutely impacted the Girl Scout Cookie program on many levels,” said AnneMarie Harper, PR director for Girl Scouts in Colorado. “Only because of the availability of the places that girls can sell. Some of our key retail partners can’t allow girls to sell in as many locations as they have in the past. “
How to find cookies:
- If you know a Girl Scout, ask for a link to her virtual cookie cubicle.
- If you don’t know a Girl Scout, you can send COOKIES to 59618 or download the Girl Scout Cookie Finder app.
- Grocery ordering company GrubHub has partnered with Boy Scouts to collect or deliver them by Feb. 14 with a minimum order of $ 15.
- You can visit the Girl Scouts website and enter your zip code to find a troop to order your cookies from.
- You may still be able to pick up cookies leaving the Colorado grocery store with more than 9,900 stands.
Squad 60375 Girl Scout Kada Cara Sullivan driver in Ken Caryl is still on track to meet this year’s goal, even as COVID-19 impacts sales strategies. Sullivan-Driver has sold 400 boxes, which is less than in previous years, but is well on track to meet its 1,000 box target. She expects some of the online sales opportunities launched this year will continue after the pandemic.
“There are a lot of customers, I would say some people probably don’t want contact because of COVID, but there are still some customers,” she said.
U.S. executive director Judith Batty’s interim Girl Scouts said in a press release that she was proud of the ingenuity troops have shown in safely running their cookie businesses amid the pandemic.
“This season, our girls will continue to exemplify what the Cookie Program taught them – how to think like entrepreneurs, use innovative sales tactics, and develop new business methods when things don’t go according to plan,” Batty said of the release.
Over 4.5 million packages were sold in Colorado last year. This year, sales should be around 3 million boxes, said Harper.
She remains confident that the effects won’t be severe.
“We have always been very fiscally responsible and have used our resources wisely. Maybe just one year doesn’t have a dramatic impact, as someone might think,” said Harper.
The profit girls make from selling biscuits goes to their service projects, collecting camp donations and other activities within their troop. If troop revenues are lower this year, they may need to “rethink some of their plans,” said Harper.
“We know some things are so different this year, but what’s better and more normal than a box of Girl Scout cookies?” Said Harper. “We really hope the community will come out and support the girls, help them achieve their goals and at the same time have a little bit of normalcy in their own lives.”
Girl Scout cookies are available until March 7th.
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